The images we trust

The images we trust

Ambos, firefighters are most trusted; journalists, politicians and talkback hosts are least-trusted.

Firefighters and paramedics tied as the most-trusted professions in Australia. Picture: Gary Ramage

Firefighters and paramedics tied as the most-trusted professions in Australia.

AFTER the week Australia has had, it will probably surprise no one that journalists, politicians and talkback radio hosts are the three least trustworthy groups in the country, a new survey shows.

Equally unsurprisingly, perhaps, paramedics and firefighters hold equal first position in the annual Australian Readers Digest Most Trusted Professions survey.

Rescue volunteers, nurses, pilots, doctors, pharmacists, veterinarians, air traffic controllers and farmers all round out the top 10 on the list of 50 jobs, indicating that Australians tend to place their faith in carers, protectors and givers.

“Politicians have never fared well in the trust stakes, but it seems Australians have had a gutful of our current crop,” Readers Digest editor-in-chief Sue Carney said in a statement.

Pollies have come in at number 49, managing to stay ahead of door-to-door salespeople, rock bottom at 50.

Insurance salespeople, call centre staff, sex workers, real estate agents, talkback radio hosts, journalists, taxi drivers, CEOs, tow-truck drivers and lawyers rounded out the bottom 10.

Dr. Ian Frazer

Dr. Ian Frazer

Neurosurgeon and founder of the Cure for Life Foundation, Charlie Teo, was voted Australia’s most-trusted person, with pioneering burns specialist Dr Fiona Wood and cancer vaccine immunologist Ian Frazer hot on his heels.

Dr. Fiona Wood

Troubled actor Matthew Newton was the nation’s least-trusted, keeping company with politicians Peter Slipper, Craig Thomson, Eddie Obeid, and Kyle Sandilands.

“It’s official – our faith in our political leaders has now hit rock bottom,” Ms Carney said.

With the federal election looming, former party leaders Kevin Rudd (70) and Malcolm Turnbull (68) fare better than Prime Minister Julia Gillard and Leader of the Opposition Tony Abbott in the believability stakes.

The prime minister scraped in at 95 while Mr Abbott came in at 75.

Readers Digest magazine commissioned Catalyst Consultancy & Research to have a cross-section of 1200 regular Aussies rank 50 different professions.

Just who can you trust these days?

AAP  |  18 June 2013  |  news.com.au

The articles first appeared in news.com.au on 18 June 2013  |         © 2013 news.com.au

The ImageMaker
The ImageMaker
The ImageMaker is a blog that provides short, succinct articles reviewing the key editorial, commentary and opinion pieces in the major international news outlets each week with specialised commentary from an image / brand management and entrepreneurship perspective. Our coverage ranges from front-page news, to Business, Economy, Tech & Science, Life & Culture and anything else that we see fit to comment on. The ImageMaker is also a place for dialogue - we feel that news services today should be interactive and should involve readers. That’s why we offer a prominent space on every page for our regular readers, for up-and-coming players in politics, business, sport or entertainment, and for people who find themselves in interesting places at interesting times, to share their views. Stay informed, and save time.
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