As a proud Aussie, I ask…

As a proud Aussie, I ask…

1. Is this an appropriate look for an Australian PM?
2.Can this damage the Australian brand?

As the Prime Minister embarks on her next international trip, the questions must arise, does the chief ambassador of Brand Australia understand the meaning of protocol and etiquette?

Prime Minister Julia Gillard having a beer at The Australian bar in New York on a recent visit

The ImageMaker
The ImageMaker
The ImageMaker is a blog that provides short, succinct articles reviewing the key editorial, commentary and opinion pieces in the major international news outlets each week with specialised commentary from an image / brand management and entrepreneurship perspective. Our coverage ranges from front-page news, to Business, Economy, Tech & Science, Life & Culture and anything else that we see fit to comment on. The ImageMaker is also a place for dialogue - we feel that news services today should be interactive and should involve readers. That’s why we offer a prominent space on every page for our regular readers, for up-and-coming players in politics, business, sport or entertainment, and for people who find themselves in interesting places at interesting times, to share their views. Stay informed, and save time.
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  • Douglas Boyle

    Your Prime Minister drinks a beer out of a bottle in a bar and that’s what you’re worried about having tarnish the “Australian Brand”. She’s intelligent, quick witted, has substance and is not only incredibly articulate but she’s also pretty damned cute.

    When she starts to shoot animals out of helicopters, gets a reality show and becomes a major distraction from quality discourse in your nation with her homey aphorisms and winking. You’ll have an image problem then, You Betcha!

  • Douglas Boyle

    Your Prime Minister drinks a beer out of a bottle in a bar and that’s what you’re worried about having tarnish the “Australian Brand”. She’s intelligent, quick witted, has substance and is not only incredibly articulate but she’s also pretty damned cute.

    When she starts to shoot animals out of helicopters, gets a reality show and becomes a major distraction from quality discourse in your nation with her homey aphorisms and winking. You’ll have an image problem then, You Betcha!

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