Steve Jobs launches iPad 2 latest version…share price goes up 3%

Steve Jobs launches iPad 2 latest version…share price goes up 3%

 Slimmer, faster and lighter!
Steve Jobs at the launch of iPad 2

Steve Jobs made a surprise visit to the launch of iPad 2 in San Francisco and the share price increased 3%, now that’s an excellent example of the power of the brand.

Dismissing rivals’ attempts at producing alternatives to the iPad as high-priced and low-selling, with few applications available for them, he also had news that underlined Apple’s increasingly aggressive moves into the ebook market.

Separately, he pointed to Apple’s increasing grip on the online content market, noting that the iTunes Store, through which books, music, films and apps are sold, now has 200m accounts worldwide – making it the biggest credit card account holder on the web.

Meanwhile, he said, Apple has now sold 100m iPhones, and developers have earned $2bn from selling apps on Apple’s online store.

“We’ve sold 15m iPads in nine months, that’s more than every tablet PC [from Microsoft] ever sold,” he said. “We got over 90% market share. Our competitors were flummoxed.”

The new iPad 2 is 90 grams lighter, with front and back facing cameras, and trumps the earlier version.

iPad2 sounds curse of the tablets

The ImageMaker
The ImageMaker
The ImageMaker is a blog that provides short, succinct articles reviewing the key editorial, commentary and opinion pieces in the major international news outlets each week with specialised commentary from an image / brand management and entrepreneurship perspective. Our coverage ranges from front-page news, to Business, Economy, Tech & Science, Life & Culture and anything else that we see fit to comment on. The ImageMaker is also a place for dialogue - we feel that news services today should be interactive and should involve readers. That’s why we offer a prominent space on every page for our regular readers, for up-and-coming players in politics, business, sport or entertainment, and for people who find themselves in interesting places at interesting times, to share their views. Stay informed, and save time.
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