by Patricia Bosa | Mar 4, 2024 | Appearance, Australia, Australian, Brand, Business Branding, Corporate Branding
By Jon Michail Tasmania, with an area of 68,401 km² is the smallest state in Australia. A hidden gem from the mainland, Tasmania is already a destination brand, though this remarkable place does not receive the attention it deserves. That is hopefully set to change,...
by Jon Michail | Mar 2, 2024 | Appearance, Australia, Australian, Brand, Business Branding, Corporate Branding, Re-Branding
By Jon Michail Darwin is the smallest and most northerly of the Australian capital cities, and acts as the Top End’s regional centre. Now it is set to be the centre of a multimillion-dollar rebrand of the Northern Territory. It’s great news for the Territory,...
by Jon Michail | Feb 13, 2024 | Authenticity, Brand, Brand Yourself, Business Branding, Business Building, Business Coaching, Career, Career Branding, Career Coaching, Coaching, Corporate Branding, Image Consulting, Jon Michail, Leadership, Personal Brand Leadership, Power, Power and Influence, Success
It’s a common misconception that thought leadership and personal branding are the same. The former is about sharing your ideas and insights with the world while the latter is about audience perception. The difference between the two is that thought leadership requires...
by Patricia Bosa | Feb 12, 2024 | Brand, Image Consulting, image management, Jon Michail, Leadership, Personal Brand, Personal Brand Leadership, Personal Branding, Political Image, Politicians, Politics, Power, Power and Influence, Public Opinion, Uncategorized
In politics, like the show business one is always campaigning for their next job. So your image and your perception is important to get your message through. Did you know in the spectrum of communication, your words are only 7% of your message, 38% is your non-verbal...
by Patricia Bosa | Feb 9, 2024 | Brand, Image Consulting, Personal Brand, Power, Reputation Management
Protecting your reputation, specifically online is an essential element in your personal brand and a crucial step in improving the success of your business. In this world, a brand’s reputation is generally dependent on social media and online reviews. If a consumer...
by Patricia Bosa | Feb 4, 2024 | Authenticity, Brand, Career, Career Coaching, Personal Branding, Success
Today, we’re talking about the enemies of what we would call our abundant lifestyle. We will break up the word lifestyle into two because it’s about having a life and living it with an abundance that says there are no limitations out there. And the enemy...