by Patricia Bosa | Aug 16, 2024 | Business, Business Building, Career, career success
by Patricia Bosa, Brand Director Source: IGI Studios Introduction “The world is changing very fast. Big will not beat small anymore. It will be the fast beating the slow.” Rupert Murdoch Innovation is the engine that drives progress, prosperity, and possibility. From...
by Jon Michail | Feb 13, 2024 | Authenticity, Brand, Brand Yourself, Business Branding, Business Building, Business Coaching, Career, Career Branding, Career Coaching, Coaching, Corporate Branding, Image Consulting, Jon Michail, Leadership, Personal Brand Leadership, Power, Power and Influence, Success
It’s a common misconception that thought leadership and personal branding are the same. The former is about sharing your ideas and insights with the world while the latter is about audience perception. The difference between the two is that thought leadership requires...
by Patricia Bosa | Feb 5, 2024 | Brand Yourself, Business Branding, Business Building, Business Coaching, Career Building, Career Coaching, Corporate Branding, Entrepreneurship, Image Consulting, Personal Brand Management, Personal Branding, Style, Success
According to Zig Ziglar, a well-known American author and seminar presenter, “It’s your attitude, not your aptitude, that will determine your altitude,” which means having a positive attitude, and a high mindset is a significantly more effective way of living than...
by Patricia Bosa | Feb 3, 2024 | Business, Business Branding, Business Building, Online Branding
The visibility-rich pyramid is imagined as a pyramid and breaks down into five places from top to bottom. This is essential for your branding journey from a visual perspective. From your perspective, the pyramid communicates to the world that if you look at the whole...
by Jon Michail | May 15, 2018 | Business, Business Branding, Business Building, Career, Corporate Branding, Entrepreneurship
By Alexander Dance Small businesses often suffer a disadvantage when compared to their larger counterparts. Clients and customers tend to have more trust in larger businesses, and this can give them an edge. Even if the smaller business has great talent and a good...
by Patricia Bosa | Nov 17, 2017 | Appearance, Brand, Business, Business Branding, Business Building, Business Coaching, Career, Career Building, Corporate Branding, Entrepreneurship, Inner Image, Success
Apple’s London store. Image: CNET By Jon Michail Good design is really all about good communication. It is about different elements working in harmony to tell a story. This is as true in business as it is in life. Humans are visual beings, and we are drawn to...